Partner in trademark protection

markmatters
Light, essential and fun trademark news from Knijff
Oct
24
2014

Dangerous curves

infiniti-q50-eau-rouge

Late 2013, car manufacturer Infiniti named the new concept version of their Q50 model “Eau Rouge” (red water). It was named after one of the most legendary curves of the Spa-Francorchamps circuit in Belgium. But the management race of the circuit is everything but flattered. Spa-Francorchamps’ board is considering legal action against the Japanese car […]

Oct
23
2014

The Rich Prada

logo-rp-bali-yang-benar

The Rich Prada. Is this the wealthy sister of the well-known Prada-trademark? No, although you could think this when you face this trademark. The Rich Prada is a hotel in Indonesia. And in order to protect their overseas activities, they filed the trademark in the EU for the food and beverage classes, advertisement, hotel services […]

Oct
22
2014

Empire Strikes Bock

empire strikes bock

Empire brewery from the United States has a new beer. A bock beer. And they call it “Strikes bock”. So far, so good right? But wait until you add the brewery’s name: Empire Strikes Bock. We never pass on the opportunity to write about Star Wars, but this is quite the story. Empire brewery’s “Empire Strikes […]

Oct
21
2014

My Zumba booties

zumba

Madden Girl Zumba Wedge Bootie is the name of a shoe by shoe company Steve Madden (shoe left). A bit long as description of a shoe, but why care: you know what you get. This product name creates a whole different problem for Steve Madden: the fury of fitness company Zumba Fitness. Of course, you […]

Oct
20
2014

Ebola®

outbreak

Sometimes even we do not understand trademarks. Each day hundreds of new trademarks are registered. Often to secure business, products or services. But why should someone try to monopolise ebola? Ebola is spreading like wildfire in a large number of African countries. Thousands have died already in the past few months form this terrible and […]

Oct
17
2014

McFamily

McDonalds_logo

The US Trademark Trial and Appeal Board (TTAB) ruled this month that the name “McSweet”, as a trademark for pickled vegetables, was likely to cause confusion with and dilution. It blurs McDonald’s’ family of “Mc” trademarks. McDonald’s, with 35,000 outlets in 120 countries, dates back to 1940, then in opened a family restaurant in San […]

Oct
16
2014

Not all stars are All Stars

Converse All Stars Chuck Taylor Stars and Stripes

Converse claims 31 retailers and manufacturers have infringed on one or more of its Chuck Taylor shoe’s trademark designs. With its rubber-toe front and recognizable star, Converse introduced its first sneaker created for basketball players, the All Star, in 1917. Its most popular spokesman, Chuck Taylor, a famous basketball player, joined the company in the […]

Oct
15
2014

Lawyer up, Mickey! (2)

Deadmau5-Disney-Fantasia

Because Knijff trademark attorneys is attending the Amsterdam Dance Event, some more DJ news: electronic musician Deadmau5 has taken a new step in his fight against Disney over his ‘mouse head’ logo (see our earlier post here), and filed his submissions with the United States Patent and Trademark Office. And the submissions are serious.. Apparently, Deadmau5 […]

Oct
14
2014

Amsterdam Dance Event

amsterdam-dance-event

Back in the old days, the main job of a DJ was to play some music. With the rise of dance music the modern DJ is more popular than ever and also a huge crowd entertainer. Dance festivals  and concerts attract thousands of fans. In short, dance is booming. An organization called EVAR estimated a […]

Oct
13
2014

A Northern clinch

Northern-Soul-keep-the-faith-in-red-600x600

The power lies with the people. Also in trademark law! A shop of retro bags in Manchester has learned this lesson. This store sought trademark protection in the UK of the logo Northern Soul (the same logo as shown left but then in black and white). This led to a Facebook protest: the logo was […]

Pages:1234567...102»