Partner in trademark protection

markmatters
Light, essential and fun trademark news from Knijff
Oct
21
2014

My Zumba booties

zumba

Madden Girl Zumba Wedge Bootie is the name of a shoe by shoe company Steve Madden (shoe left). A bit long as description of a shoe, but why care: you know what you get. This product name creates a whole different problem for Steve Madden: the fury of fitness company Zumba Fitness. Of course, you […]

Oct
20
2014

Ebola®

outbreak

Sometimes even we do not understand trademarks. Each day hundreds of new trademarks are registered. Often to secure business, products or services. But why should someone try to monopolise ebola? Ebola is spreading like wildfire in a large number of African countries. Thousands have died already in the past few months form this terrible and […]

Oct
17
2014

McFamily

McDonalds_logo

The US Trademark Trial and Appeal Board (TTAB) ruled this month that the name “McSweet”, as a trademark for pickled vegetables, was likely to cause confusion with and dilution. It blurs McDonald’s’ family of “Mc” trademarks. McDonald’s, with 35,000 outlets in 120 countries, dates back to 1940, then in opened a family restaurant in San […]

Oct
16
2014

Not all stars are All Stars

Converse All Stars Chuck Taylor Stars and Stripes

Converse claims 31 retailers and manufacturers have infringed on one or more of its Chuck Taylor shoe’s trademark designs. With its rubber-toe front and recognizable star, Converse introduced its first sneaker created for basketball players, the All Star, in 1917. Its most popular spokesman, Chuck Taylor, a famous basketball player, joined the company in the […]

Oct
15
2014

Lawyer up, Mickey! (2)

Deadmau5-Disney-Fantasia

Because Knijff trademark attorneys is attending the Amsterdam Dance Event, some more DJ news: electronic musician Deadmau5 has taken a new step in his fight against Disney over his ‘mouse head’ logo (see our earlier post here), and filed his submissions with the United States Patent and Trademark Office. And the submissions are serious.. Apparently, Deadmau5 […]

Oct
14
2014

Amsterdam Dance Event

amsterdam-dance-event

Back in the old days, the main job of a DJ was to play some music. With the rise of dance music the modern DJ is more popular than ever and also a huge crowd entertainer. Dance festivals  and concerts attract thousands of fans. In short, dance is booming. An organization called EVAR estimated a […]

Oct
13
2014

A Northern clinch

Northern-Soul-keep-the-faith-in-red-600x600

The power lies with the people. Also in trademark law! A shop of retro bags in Manchester has learned this lesson. This store sought trademark protection in the UK of the logo Northern Soul (the same logo as shown left but then in black and white). This led to a Facebook protest: the logo was […]

Oct
10
2014

Hershey’s hasheesh

reese's - reefers

What is it with US (medicinal) marihuana manufacturers and famous brand? We posted earlier about Nugtella, a Nutella look-a-like marihuana hazelnut spread. This time it’s candy bars. TinctureBelle , a US manufacturer of marihuana, was noticed for the remarkable resemblance of the company’s packaging. Their products clearly try to profit from the well-known packaging of […]

Oct
9
2014

Sole brothers

CJ4JX4FZVCC523YA2TMALSKFLHHUQ7SCERINZVCY6CW4DG2YQGEBSUI2IDWRGS4X5EFV5WGWYM6R2

We talked earlier about Louboutin.  This shoe designer is known for its unconventional trademark, a bright red sole. Despite some struggles this trademark has been registered in the European Union. Moreover, on the basis of this trademark Louboutin could block a shoe with a red sole of a Dutch discounter. Now this brand is likely […]

Oct
8
2014

Luke, I am your father®

hello-kitty-darth-vader-costume

Can breathing be trademarked? Yes. When it is Darth Vader’s breathing, it can! Star Wars. An iconic trilogy. And with that we mean the first three episodes – which later turned out to be parts 4, 5 and 6. The movies holds many legendary movie quotes like: – “No, I am your father” (often misquoted […]

Pages:1234567...102»