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markmatters
Light, essential and fun trademark news from Knijff
Jan
10
2017

Beers and bands

Beers and bands

As any other company, names are crucial for bands and artists. The name and associated logo are the main means of communication. If you do not know the name of the band who is playing, you can not check their music on Spotify or see on their website if they are giving a concert again. […]

Jan
9
2017

Walking in Bastogne

Walking in Bastogne

When on holiday in Belgium, there is a big chance you run into, well…, “wannabe” restaurants, as you can see here. But not only in Louvain where you can find this clear trademark infringements. Also in Bastogne (Belgium) where our colleague spotted a “discount McDonald’s”. 2017 has started. Happy New Year!

Jan
2
2017

Run Amazon Run

One of the founders of hip-hop group Run DMC is suing online retailer Amazon for $50.000.000 over trademark infringement. Musicians Jason “Jam Master Jay” Mizell, Joseph “DJ Run” Simmons and Darryl “DMC” McDaniels are better known as RUN-DMC. McDaniels is now claiming trademark infringement, stating that Amazon and Wal-Mart have allegedly been selling clothing and accessories with the group’s […]

Dec
22
2016

Breitling vs Breitling

Breitling versus Breitling

A trademark gives exclusive rights to certain products and services. And not a (complete) monopoly on a name. That’s why sometimes identical trademarks exist for different products or services. A good specification is therefore very important. The specification must be broad enough to cope future products but not too broad in order to minimize risks […]

Dec
21
2016

Half each

half

A Dutch brewery with the name “De Halve Maan” (“The Crescent”) changed its name, because of a nearby Belgian brewery which had the exact same name. The brewery “De Halve Maan” (“The Crescent”) from Bruges, Belgium, noticed more and more cases of confusion: wrong deliveries, wrong mail and even busloads of tourists stopping at the wrong […]

Dec
20
2016

Superhero invincible

Superhero invincible

Marvel is known for its comics like the Hulk and Spider-Man. Such creations are protected by copyright. But to get a broader protection, Marvel filed a comic character as a trademark in the European Union. Smart move, as in a lawsuit, you can assert other criteria as well, for example confusion. The EUIPO accepts the […]

Dec
19
2016

Someone’s gotta pay

Someone's gotta pay

PayPal, the global payments firm, has filed a trademark infringement complaint with the Indian Trademark office against India’s largest mobile wallet company, Paytm, on using similar colours in its logo. The complaint stated that Paytm had no reason to do so if it did not want to take advantage of PayPal’s global reputation and use […]

Dec
15
2016

Jones blocks Jack & Jones

Jones blocks Jack & Jones

As a fashion brand you want to have a wide trademark protection. A specification just large enough to cover brand extensions. The problem with these extensions is that older trademark can pose some problems. Like Jack & Jones, a brand that exists for some time. Jack & Jones filed a trademark for products in class […]

Dec
14
2016

Trademark classics: Apple vs. Apple

trademark classic: Apple vs. Apple

Everyday trademarks are born. Everyday trademarks disappear from the consumer’s minds and everyday trademarks are infringed. Let’s not forget the classics. Today: Apple versus Apple. When Apple founder Steve Jobs named his company, he must have foreseen he’d attract the attention of Apple Corps. Apple Corps was the holding company founded by the Beatles in […]

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