Don’t mess with the Escobar-brand


If there’s one person whose intellectual property you don’t wanna mess with, it’s Roberto De Jesus Escobar Gaviria, the brother of the now-late drug overlord Pablo Escobar. Escobar Inc, the self-proclaimed rightful owner of the Pablo Escobar trademark, has won [...]

Don’t mess with the Escobar-brand2019-11-26T14:00:23+01:00

Champagne and art


Champagne and art, a wonderful combination. But can you portray a bottle of Moët champagne in a work of art? Or can Moët successfully invoke its trademark right to prevent this? The Benelux Court of Justice had to consider this [...]

Champagne and art2019-11-28T14:07:44+01:00

Kim against KKW


Late August, reality star Kim Kardashian West filed an opposition at the U.S. Patent and Trademark Office (USPTO) opposing a Chinese company’s trademark registration for the initials ‘KKW’. The trademark was applied for products including boom boxes, mobile phone cases, [...]

Kim against KKW2019-11-26T13:43:08+01:00



For an interesting opposition case, we are traveling to Italy this week where Apple has filed an opposition against an application of the trademark Pineapple. Although both pineapple and apples are fruit names and are part of a healthy diet, [...]


Cuban All Stars


After the summer holidays, our trademark attorneys return back to their desks, doing what they do best: assisting client with all their trademark issues. But not before they have shared their holiday stories and their holiday infringements. Today a clear one: [...]

Cuban All Stars2019-09-19T13:28:16+02:00

Bad Peppie!


Sometimes you see a product and you can’t quite put your finger on it what’s wrong. It looks like a product you know. It is the name? Is it the colour? Then it hits you. It’s the font!  It may be [...]

Bad Peppie!2019-09-19T13:28:55+02:00

No uphill battle for Dunhill


British luxury brand Alfred Dunhill has been awarded 10 million yuan (US$1.44 million) in damages on Wednesday after a 'groundbreaking' decision by a Chinese court found a local rival guilty of trademark infringement and unfair competition practice. Danhuoli had originally [...]

No uphill battle for Dunhill2019-09-16T10:47:55+02:00

Driving backwards


In France there seems to have been a battle between namesakes for some time. On the one hand Peugeot from the cars and on the other hand Peugeot from the family Peugeot, according to Wikipedia a conglomerate of companies in [...]

Driving backwards2019-09-18T08:16:47+02:00

What’s in a logo


Although a consumer, when seeing a brand, focuses mostly on words, graphic elements (including colors) will help make a brand recognizable. A red can with white italic letters? You immediately think of Coca-Cola. In most cases, registering a logo as [...]

What’s in a logo2019-09-16T10:33:19+02:00



adidas had some setbacks lately after being on the wrong end of some decisions, cancelling one of their three-stripes trademarks. What this means for its world-famous brand remains to be seen. Clearly, the German sports company has other things on [...]