/Trademarks

No worries

2019-02-19T11:25:09+00:00

The Walt Disney Co. is having legal troubles over the phrase "Hakuna Matata" from the movie The Lion King. The entertainment giant is under siege over the Swahili phrase that means "no worries". More than 180,000 people have signed an [...]

No worries2019-02-19T11:25:09+00:00

Citroën Cocinelle trademarked

2019-02-19T11:21:57+00:00

We came across a remarkable application in the European trademark register: the "Cocinelle" or "Deux Chevaux" of Citroën. This famous classic has been requested as a three-dimensional trademark for a wide range of products (from tableware to furniture and from [...]

Citroën Cocinelle trademarked2019-02-19T11:21:57+00:00

The Italians

2019-02-19T10:36:55+00:00

A strong brand is worth a "million". For this reason we always recommend choosing a brand that only indirectly refers to the qualities of the product. Or better, does not refer at all and is a true word from the [...]

The Italians2019-02-19T10:36:55+00:00

FC Barcelona not happy with Barça Textile

2019-02-19T10:27:16+00:00

FC Barcelona has filed a lawsuit against the Turkish company 'Barca textile', stating that the company is using the name Barca for commercial purposes. The Spanish top football club is also known by the name 'Barça'. Barca Textile has started [...]

FC Barcelona not happy with Barça Textile2019-02-19T10:27:16+00:00

Big Mac, big loss

2019-02-19T12:21:28+00:00

Fast food chain McDonald's has lost its exclusive right to the Big Mac trademark in the European Union following a request from its Irish rival Supermac with the European Intellectual Property Office (EUIPO). The EUIPO ruled that McDonald's lost its [...]

Big Mac, big loss2019-02-19T12:21:28+00:00

Money and booze

2019-02-19T10:21:39+00:00

We sometimes encounter strange trademark applications in our daily brand practice. We have never seen this one before: a three-dimensional trademark in the form of a bag of money. This mark has been filed in the EU for alcoholic beverages. [...]

Money and booze2019-02-19T10:21:39+00:00

Primark big ‘fan’ of Vans

2019-01-14T12:06:43+00:00

According to the iconic shoes manufacturer Vans, Irish clothing chain Primark has copied two of its famous sneakers. A US court may look into the case. Vans filed a complaint with the New York court earlier this month. The Americans [...]

Primark big ‘fan’ of Vans2019-01-14T12:06:43+00:00

Interior designing

2019-01-16T09:30:52+00:00

To be distinctive as a brand it is no longer limited to a remarkable brand or a nice logo. The design of a store or restaurant can also be distinctive. Certainly, with restaurants and clubs, distinctive concepts have been used [...]

Interior designing2019-01-16T09:30:52+00:00

Tesla tequilla

2018-12-18T10:07:44+00:00

Normally, as a car manufacturer you don't want to be associated with alcohol, because you don't drink and drive. But then you don't know Elon Musk. What seemingly started as a joke appears to become reality when Tesla filed for a [...]

Tesla tequilla2018-12-18T10:07:44+00:00

The voice of Stephen Hawking

2018-11-19T16:17:41+00:00

Stephen Hawking was, no doubt, one of the greatest minds in our century. His ideas will provide inspiration for many years to come. In order to protect his name, the acting executors of the Estate of Professor Stephen Hawking applied [...]

The voice of Stephen Hawking2018-11-19T16:17:41+00:00
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