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Light, essential and fun trademark news from Knijff
Oct
15
2018

Why would a sheriff do that?

Why would a sheriff do that?

Normally, as a clothing brand, you want your clothes on as many people as you can. Well, you should be careful what you wish for. A sheriff in Union County, Arkansas (USA) has been putting Nike t-shirts on people they arrest and making them wear them during mugshots, the photos the police take of people they […]

Oct
12
2018

I am… too famous

I am... too famous

The big trick is to get your trademark well-known, famous even. This takes a lot of marketing effort, but who doesn’t want to be up there with Apple, Nike, Coca-Cola? Well, the city of Amsterdam doesn’t; it is removing a landmark object, because it is too famous. For nearly fifteen years, it has been a […]

Oct
10
2018

Red red wine

Red red wine

The time that a wine bottle consisted of a classic label with the name on it in ornate letters is over. There are many original wine bottles: fully coated bottles in various colors but also wines with original labels. It is therefore not surprising that the labels, and even whole bottles, are registered as a […]

Oct
8
2018

Covered by a cover

Covered by a cover

A Canadian artist is accusing a home decor retailer of copyright infringement after noticing a duvet cover that resembles her painting that hung in one of the company’s stores. Artist Jill Paddock’s blue, yellow and white abstract painting of flowers had been hanging in the Calgary West Elm for almost a year, before it was […]

Oct
5
2018

Can’t do it My Way

can't do it my way

A local talent contest called “Sinatra Idol” has to change its name, after receiving a cease and desist letter over copyright infringement from the hit show “American Idol.” The annual show in Hoboken, New Jersey (USA) had been hosted in honor of Frank Sinatra, a Hoboken native. FremantleMedia, owner of the AMERICAN IDOL and IDOL […]

Oct
2
2018

Kanye rebranded

Kanye rebranded

Kanye West has “rebranded” himself as Ye. Ye had been his nickname for a while. Earlier this year he said “I believe ‘ye’ is the most common word in the Bible, and in the Bible it means ‘you’”. Since the company behind Kanye West (Mascotte) has registered the name Yeezus as well, Kanye has serious […]

Oct
1
2018

Netflix takes it easy

Netflix takes it Easy

EasyJet founder Stelios Haji-Iounnou takes Netflix to court. The airline tycoon claims Netflix is ​​infringing its European trademarks with its Easy comedy series. Haji-Iounnou believes there are more and more “brand thieves” trying to “hitchhike” on his company’s goodwill. By going to court he wants to prevent the series from being broadcast in Europe under […]

Sep
28
2018

Go-Kart event stopped by Nintendo

Go-Kart event stopped by Nintendo

The District Court in Tokio ordered the operator of a go-kart service to stop its event. MariCar, Inc. hosted an go-kart race, in which the attendees were allowed to drive on public roads wearing costumes of Nintendo’s characters in the “Super Mario Cart” video game. Nintendo was not amused and claimed damages, stating the event […]

Sep
26
2018

God against Dog

God against Dog

The EUIPO recently had to judge whether the European clothing brands GOD SAVE THE QUEEN and DOG SAVE THE QUEEN were confusingly similar trademarks. Whereas the visual and aural similarity heavily weigh in the assessment of similarity between trademarks, the conceptual difference cannot be overlooked.  This conceptual difference can neutralize any visual and aural similarity. […]

Sep
24
2018

Not so Original Penguin

No so Original Penguin

7-Eleven is suing menswear brand Original Penguin. The world’s largest convenience store retailer claims Original Penguin has copied its iconic private brands, including SLURPEE, SLURPEE LITE, and BRAINFREEZE on clothing. According to 7-Eleven this constitutes “trademark infringement, dilution and unfair competition”. In its lawsuit, the retailer requested the court to order Original Penguin to stop […]

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