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Browsing articles tagged with "Walmart Archives - markmatters"

Branded in memory

branded in memory - starbucks

What happens if you would ask 150 people to draw famous trademarks, completely from memory? The result is amazing. The Starbucks-logo, the IKEA-logo, the Apple-logo. Each of the logo’s are incredibly well-known. You would recognise them anywhere. But could you also draw them? You know what they look like, right? Right?! Wrong! The website […]


Run Amazon Run

One of the founders of hip-hop group Run DMC is suing online retailer Amazon for $50.000.000 over trademark infringement. Musicians Jason “Jam Master Jay” Mizell, Joseph “DJ Run” Simmons and Darryl “DMC” McDaniels are better known as RUN-DMC. McDaniels is now claiming trademark infringement, stating that Amazon and Wal-Mart have allegedly been selling clothing and accessories with the group’s […]


Remarkable trademark attempts

boise-state-turf trademark

Just because it’s Friday: 5 remarkable trademark attempts: Twitter lost the word “tweet” to a third-party developer, as it was too late filing a trademark application. The New England Patriots football team were not able to register “19-0”, after a crushing 19-0 Super Bowl victory. The application was refused. US wholesale chain Walmart tried to claim the […]