Never a doll moment

Soon after the passing away of iconic Apple CEO Steve Jobs, the Chinese company In Icons offered a – we must say – realistic figure of Jobs. For $99,- (on eBay already offered for $1.500,-) the ‘doll’ came with several accessories (like an iPhone) so that you can replicate the Apple keynotes given and different famous Jobs poses.

But it was to be expected: the figure has been taken of the market. The Chinese company caved under the pressure of the Jobs family and decided to cease all further sales.

There were some earlier signs that Apple itself would take legal action against the company, as they claimed it to be illegal to make products with the likeness of Jobs. Although legally Apple has no rights to Jobs’ appearance, In Icons has posted a statement on its website acknowledging that while it does not feel that it has violated any laws, it will cease production out of respect for Jobs and following “immense pressure” from lawyers representing Apple and Jobs’ family.

In Icons also states that the original intention for creating the figurine was driven by a fan’s admiration of Steve: “We respect copyright and trade mark rights and therefore indicated on our site that we were not providing any Mac, iPhone and iPad models with the figurine.” Not sales have stopped altogether.

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Erwin Hauër

“Hope is not a strategy.”



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