Polo Game

il_fullxfull.474040696_n19nSome logos are iconic. Without any word you know immediately which brand they represent. For example, the logo of Ralph Lauren, the polo player.

Obviously, this company has protected the logo by all means. But this does not prevent competitors, who want to free ride on the reputation of a famous logo, to use a lookalike logo. But the applicant of the below logo was not very successful. And this is not very surprising, in view of the similarity between the logo’s.

The OHIM shares this opinion as it accepts the opposition based on the reputation of the mark of Ralph Lauren, where it is assumed that the below logo takes unfair advantage of the reputation of Ralph Lauren.

xiao

Arnaud Bos

“Trademark protection gives freedom to do business.”

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