Priceless trademarks

A lifetime honour, appreciation etc, that is what you get when you win a price. Especially a price in one of the worlds popular sports: football.

Winning is symbolized by a cup, a fysical price. Everybody who knows a bit of football directly recognizes the World cup and the Champions league cup. Both are registered as a 3d mark in the EU, not very strange for the objectification of the ultimate achievement!

The German football association now has followed this example and filed the Bundesliga league bowl as a European 3d mark. Just in time in view of probably the German supremacy the following years, all eyes will be on the Bundesliga for sure!

Arnaud Bos

“Trademark protection gives freedom to do business.”

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