The roof of a building as a trademark? Of course. Trademark Attorneys can do anything!
A lot of business identifiers can be a trademark. As long as it can identify the origin. We wrote earlier about the layout of an Apple Store being a trademark. Now we can add ‘roof’ to the saga of odd trademarks.
Pizza Hut has successfully registered their very distinctly shaped red roof as a trademark.
It goes to show: as long as a sign can identify your business, it can be trademarks (in principle). It gives trademarks owners a powerful weapon in the battle of staying recognizable and exclusive.
So this means, no red roofs for other restaurant businesses. At least, identical or similar roofs.