Now that Pepsi has dropped to the third place in the US soda market, it has increased its marketing budget and it is pointing its arrows at market leader Coca-Cola. First point of attack: Santa.
Santa may be “invented” by Coca-Cola, he prefers a Pepsi. And he is a wicked dancer, we may add!
DOES YOUR TRADEMARK NEED ATTENTION?
Would you like more information about protecting your trademark?