Not only people are social distancing, but brands are also doing it too: McDonald’s, Coca-Cola, Audi and Volkswagen are just a few of the corporate conglomerates that are interpreting “social distancing” with logo redesigns.
The term has become “trending” recently because of the spread of the COVID-19 virus.
Many large businesses are stepping up and taking their responsibility, like Dutch brewer Bavaria and companies like the Gap making masks for healthcare workers or LVMH, the parent company of Christian Dior and Givenchy, manufacturing hand sanitizer.
The social distancing branding appears to be a way for big brands to show their solidarity.
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