Read and enjoy the latest about the fascinating world of trademarks here. The latest on developments in the field of trademark rights, including background information, relevant cases and videos about a range of trademark topics can be found in our Thinktank.
Blogs
Is ‘Johnny Johnny, Yes Papa’ a sound mark?
‘Johnny Johnny, Yes Papa’ is a familiar phenomenon to many people. This children’s song is about a little boy called Johnny, whose father catches him eating sugar, even though he is not allowed to. There are many different versions of the children’s song, each with a different theme.
Doritos brand collab
When someone says ‘Doritos’, you automatically think of crunchy, cheesy nachos. How about a Doritos flavoured drink? Empirical, a spirits company, came up with the idea and did some experimentation. The result is a liqueur that smells and tastes exactly like nachos. It’s supposed to be delicious.
Happy holidays ✨
Wishing you happy holidays and an amazing 2024 from all of us at Knijff!
The battle for Van Gogh
Vincent van Gogh spent his life in various places in Europe. He lived in Paris and London as an art dealer, and made most of his artworks in Brabant and France.
Wars between Star(-)Wars
Star Wars has been globally renowned for decades. Unfortunately, famous brands are still occasionally 'borrowed' by companies for different products or services.
Europarcs wins and loses
Some victories come at such a high price that it would be more accurate to describe them as a tactical defeat. If you know your classics, you will have heard the term ‘Pyrrhic victory’.
All wrapped up: trademark protection for distinctive packaging
All wrapped up: trademark protection for distinctive packaging
Many types of trademark elements can be protected nowadays, including names, logos, shapes, colours, sounds, moving images, short films and position trademarks.
MAXimum victory: Omroep Max triumphs over HBO Max in the Benelux
MAXimum victory: Omroep Max triumphs over HBO Max in the Benelux
Winning a trademark opposition, not “that complicated” for Avril Lavigne
Winning a trademark opposition, not “that complicated” for Avril Lavigne